Æthelmearc Letter of Intent Æ129
September 4, 2010 (AS 45)


Unto Olwynn ni Chinnéidigh, Laurel Queen of Arms; Juliana de Luna, Pelican Queen of Arms; Tanczos Istvan, Wreath King of Arms; and the Members of the College of Arms, does Fridrikr Tomasson, Garnet Herald send most courteous greetings!

It is the intent of the College of Heralds of the Kingdom of Æthelmearc to submit for registration the following:

1: Creature Twyne Dragon - New Badge 

OSCAR finds the name registered exactly as it appears in October of 2004, via Æthelmearc.

(Fieldless) A fish hook argent


2: Creature Twyne Dragon - New Badge 

OSCAR finds the name registered exactly as it appears in October of 2004, via Æthelmearc.

(Fieldless) A fish hook sable


3: Gruffud ab Anarawd - New Name Change  & New Device 

Sable, a griffin segreant contourny between three eagle's jambes Or

Old Item: Griffith Ryder, to be released.
Submitter desires a masculine name.
No major changes.
Language (Welsh 10th-13th c.) most important.

Gruffud - In an e-mail to our commentary list, Heather Rose Jones (Tangwystyl verch Morgant Glasvryn) wrote "As it happens, the example I found in the chronicles of "1157 Eyn. vab anarawd ap gruffud nei y rys" provides both desired elements in a Welsh-language context in spellings that would still be typical in the 13th century." This page from The Chronicle of Princes (Peniarth MS 20) can be found at <http://cairsweb.llgc.org.uk/images/byt/byt00176.jpg>. While not extremely clear, the script that Tangwystyl mentions is in the right-hand column, 13th-15th lines.

ab - standard patronymic particle. Heather Rose Jones, (Tangwystyl verch Morgant Glasvryn) A Simple Guide to Constructing 13th Century Welsh Names <http://heraldry.sca.org/laurel/welsh13.html>, states that <given name> <relationship word> <relative's given name> is the most common name formation. She also says that "a common convention is to use ap before consonants and ab before vowels, but in this document [The Merioneth Lay Subsidy Roll 1292-3] one scribe used ap all the time and the other ab all the time."

Anarawd - John Edward Lloyd, A History of Wales from the Earliest Times to the Edwardian Conquest, 2nd ed., Volume I (1912), p. 326, <http://books.google.com/books?id=NYwNAAAAIAAJ&pg=PA326>, cites one Anarawd, son of Rhodri, "King of the Welsh", from the 9th c. Also, John Edward Lloyd, A History of Wales, 1st ed., reprint 2004, Vol. 1, p. 110, <http://books.google.com/books?id=SNjftiNMZdEC&pg=PA110>, cites Anarawd to the 12th c. Further, in an e-mail to our commentary list, Heather Rose Jones (Tangwystyl verch Morgant Glasvryn) wrote "As it happens, the example I found in the chronicles of "1157 Eyn. vab anarawd ap gruffud nei y rys" provides both desired elements in a Welsh-language context in spellings that would still be typical in the 13th century." This page from The Chronicle of Princes (Peniarth MS 20) can be found at <http://cairsweb.llgc.org.uk/images/byt/byt00176.jpg>. While not extremely clear, the script that Tangwystyl mentions is in the right-hand column, 13th-15th lines.


4: Maeve ni Siurtain - New Badge 

OSCAR finds the name registered exactly as it appears in May of 1987, via the East.

(Fieldless) On a chamfron azure in chief three crescents in pale

This is close to but clear of Constancia Tattersall, September of 2002 (via An Tir): Argent goutty, on a chamfron azure a cross patonce argent. 1 CD for field and 1 CD for type & number of tertiary charges.

In commentary, the recognizability of the crescents was pointed out. Although this is a close call, we feel that the crescents are sufficiently identifiable on the full-size emblazon.


5: Marci of Hadley - New Name  & New Device 

Argent, a roundel azure within an annulet gules, overall a cross throughout sable

Submitter desires a feminine name.
No major changes.

Marci - Submitter's legal given name. Copy of driver's license attached.

Hadley - Ekwall, Oxford Dictionary of English Place-names, p. 210, sub Hadleigh, cites Hadley to 1248 from Charter Rolls. Reaney & Wilson, Oxford Dictionary of English Surnames, p. 211, cites John Hadley to 1390 from the Essex Feet of Fines.

In commentary, the following precedent was brought up:

[Or, a roundel within an annulet sable.] This is returned for obtrusive modernity due to its resemblance to the Target Brands trademark.

Some commenters raised the issue of potential conflict with the trademark for Target Brands. While the most common version of their trademark could be blazoned as Argent, a roundel within an annulet gules, Target has actually trademarked the design we would blazon as (Tinctureless) A roundel within an annulet. When dealing with trademarks there are actually two issues: conflict and obtrusive modernity.

On the matter of conflict, the Administrative Handbook says that we protect Copyrighted Images, Trademarks, Military Insignia, et cetera "when covered by applicable laws and regulations in the country from which the material derives." [Administrative Handbook, III.b.4-5] We are not aware of any pertinent laws by which registration of this badge would infringe on the brand recognizability or business of Target. While Rosa's device would conflict with Target's trademark (having a single CD for tincturelessness of the trademark), the stated uses for Target's trademarks concern very modern goods and services, and do not resemble the uses to which the SCA puts its armory. Therefore we would not protect Target's trademark and this would not be reason for return.

The second issue is possible obtrusive modernity due to resemblance to a real-world trademark per RfS VIII.4.b. This rule forbids "Overt allusions to modern insignia, trademarks or common designs". As noted in the LoAR of April 2002, "As a guideline, there generally will not be an obtrusively modern 'overt' illusion to a logo when the logo uses a single charge, unless the artwork of the submission matches the artwork of the logo very closely, or unless the charge is in some way unique." In this case, the charges are not unique but the combination of the two in this arrangement does provide an overt allusion to the trademark and must therefore be returned. [Rosa Maria di Calabria, 07/05, R-Atenveldt]

We believe that, while the proposed device is quite similar, it is not "overtly allusive" to the Target trademark which is always presented as a rondel within an annulet of the same tincture. Also, the addition of the cross overall further brings Marci's device clear.

The proposed device is close to the tricolor roundel of the French Air Force <http://commons.wikimedia.org/wiki/File:Roundel_of_the_French_Air_Force.svg> (see image # 1). This may be a conflict under Administrative Handbook, III.b.5:

5. Military Insignia, Order Badges, etc. - Material such as military insignia, badges associated with awards or honors, and the like may be afforded protection on a case-by-case basis even where this is not required by law. Armory so protected will be listed in the Society Armorial and Ordinary when it is brought to Laurel's attention, but is protected prior to that addition.
We feel that the cross overall brings Marci's device clear of the French Air Force Tri-colored roundel and we are asking Lord Wreath to not protect the French Air Force Tri-colored roundel and permit Marci's device to be registered.

The third issue is the recognizability of the cross-roundel combination. Per RfS VIII.3: "3. Armorial Identifiability. - Elements must be used in a design so as to preserve their individual identifiability." The contrast between the sable cross and the azure roundel is low. However, we feel it is acceptable. We ask Lord Wreath for a ruling.

Her husband, Staffan Úlfkellsson, has provided a Letter of Permission to Conflict with his submitted device (see below).

The above submission has images. To view them, see the URLs below:
#1 http://oscar.sca.org/showimage.php?I=217/2010-09-04/08-24-53_200px-Roundel_of_the_French_Air_Force.svg.png


6: Staffan Úlfkelsson - New Name  & New Device 

Argent, a roundel azure within an annulet gules

Submitter desires a masculine name.
No major changes.

Originally submitted as Steffan, we made the change to Staffan at Kingdom.

Staffan - Thomas A DuBois, Sanctity in the North, cites a Scandinavian Saint Stefan (Staffan) as having been a "Frankish-born missionary bishop of Hamburg-Bremen. Martyr. Relics at Norrala church, Hälsingaland, Sweden." He was beatified in 1075. Also, SMP cites Staffan Hokonsson j Thorsedhe to 1488; Staffan Benktsson, 1471; Hanisse Staffan sone, 1431; Ramborg Staffansdtr, c. 1300; Jon Staffanson, 1365. (This is by no means exhaustive, but I have found no examples of St_e_ffan in the SMP). In Norway, Diplomatarium Norvegicum (volume I-XXI) in b.1 nr 284 has a Arne Stefans son dated to 1343 <http://www.dokpro.uio.no/perl/middelalder/diplom_vise_tekst.prl?b=286&s=n&str=stef%> and Diplomatarium Norvegicum (volume I-XXI), b.1 nr 58 lists a mæistare H. sira Stefan to 1263-64 <http://www.dokpro.uio.no/perl/middelalder/diplom_vise_tekst.prl?b=59&s=n&str=stef%>. The earliest Norwegian spelling with two "f's" is from Diplomatarium Norvegicum (volume I-XXI), b.1 nr 700 Steffan a Sæthnatweit dated to 1425 <http://www.dokpro.uio.no/perl/middelalder/diplom_vise_tekst.prl?b=702&s=n&str=stef%>.

Úlfkelsson - Sara L. Uckelman (Aryanhwy ferch Catmael) Viking Names found in Landnámabók <http://www.ellipsis.cx/~liana/names/norse/landnamabok.html>, cites one Úlfkell. This is the standard patronymic form as stated in Sara L. Uckelman (Aryanhwy ferch Carmael) A Simple Guide to Creating Old Norse Names <http://www.ellipsis.cx/~liana/names/norse/sg-viking.html>.

In commentary, the following precedent was brought up:

[Or, a roundel within an annulet sable.] This is returned for obtrusive modernity due to its resemblance to the Target Brands trademark.

Some commenters raised the issue of potential conflict with the trademark for Target Brands. While the most common version of their trademark could be blazoned as Argent, a roundel within an annulet gules, Target has actually trademarked the design we would blazon as (Tinctureless) A roundel within an annulet. When dealing with trademarks there are actually two issues: conflict and obtrusive modernity.

On the matter of conflict, the Administrative Handbook says that we protect Copyrighted Images, Trademarks, Military Insignia, et cetera "when covered by applicable laws and regulations in the country from which the material derives." [Administrative Handbook, III.b.4-5] We are not aware of any pertinent laws by which registration of this badge would infringe on the brand recognizability or business of Target. While Rosa's device would conflict with Target's trademark (having a single CD for tincturelessness of the trademark), the stated uses for Target's trademarks concern very modern goods and services, and do not resemble the uses to which the SCA puts its armory. Therefore we would not protect Target's trademark and this would not be reason for return.

The second issue is possible obtrusive modernity due to resemblance to a real-world trademark per RfS VIII.4.b. This rule forbids "Overt allusions to modern insignia, trademarks or common designs". As noted in the LoAR of April 2002, "As a guideline, there generally will not be an obtrusively modern 'overt' illusion to a logo when the logo uses a single charge, unless the artwork of the submission matches the artwork of the logo very closely, or unless the charge is in some way unique." In this case, the charges are not unique but the combination of the two in this arrangement does provide an overt allusion to the trademark and must therefore be returned. [Rosa Maria di Calabria, 07/05, R-Atenveldt]

We believe that, while the proposed device is quite similar, it is not "overtly allusive" to the Target trademark which is always presented as a rondel within an annulet of the same tincture.

Second, the proposed device is also identical to the tricolor roundel of the French Air Force <http://commons.wikimedia.org/wiki/File:Roundel_of_the_French_Air_Force.svg> (see image # 2). This may be a conflict under Administrative Handbook, III.b.5:

5. Military Insignia, Order Badges, etc. - Material such as military insignia, badges associated with awards or honors, and the like may be afforded protection on a case-by-case basis even where this is not required by law. Armory so protected will be listed in the Society Armorial and Ordinary when it is brought to Laurel's attention, but is protected prior to that addition.
We are asking Lord Wreath to not protect the French Air Force Tri-colored roundel and permit Staffan's device to be registered.

Third, the question of a visual conflict per RfS X.5 was raised with Tryggvi Grabardr Olsen (4/90, Atlantia) - Argent, a hurt within a double-headed serpent in annulo, respectant and looped to base, vert. After viewing both the original emblazon form (see image # 1) and the Artemisia Roll of Arms <http://www.artemisiarollofarms.com/individual.php?id=58>, we do not find a visual conflict between the two.

His wife, Marci of Hadley, has provided a Letter of Permission to Conflict with her submitted device (see above).

The above submission has images. To view them, see the URLs below:
#1 http://oscar.sca.org/showimage.php?I=217/2010-09-04/08-22-45_Tryggvi Grabardr Olsen device 1990.JPG   
#2 http://oscar.sca.org/showimage.php?I=217/2010-09-04/08-24-53_200px-Roundel_of_the_French_Air_Force.svg.png


7: Uilliam mac Cullaich - New Name  & New Device 

Per pall inverted argent gules and sable, two bears rampant addorsed sable and argent and an armorer's anvil argent

Submitter desires a masculine name.
Language (Scots Gaelic) most important.

Uilliam - Mari Elspeth nic Bryan, "Index of Names in Irish Annals: Uilliam" [http://www.medievalscotland.org/kmo/AnnalsIndex/Masculine/Uilliam.shtml] gives Uilliam as the normalized Early Modern Irish Gaelic (c1200-c1700) nominative and genitive form of this masculine given name and counts 18 individuals of the name in the years 1302-1577.

mac Cullaich - Black, pp. 483-484, s.n. MacCulloch, gives the following dated Scots spellings:

Thomas Maculagh (1296); Thomas Makhulagh (1305); Michael Maculagh & William Maculaghe (1354); Sir Ptrick Macologhe (1360); Sir Patrick M'Owlache (1363)Helise Makcoulach (1478); Patrick Makcowloch (1480); Patrick Mackullouch (1480); Symon McKowloch (1500). From Argyllshire come the following spellings: Makawllauch (1414); <cCoulach (1410); M'Coulaghe (1352); M'Cowlach (1476); Makcowllach (1482); M'Cullauch (1439); Mccullo (155); makcullo (1642); M'Cullocht (1556); Malcullocht (1546); M'Cullogh (1685); M'Kowloche (1485); and, finally, in a pal document from 1444: Malrcowlach.

Regarding a Gaelic form, Black states, "The name may be G. Mac Cullaich or Mac C(h)ullach, 'son of the boar.'"


8: Yamamoto Tokutarou Hikaru - New Name 

Language (Japanese) most important.

Yamamoto - Solveig Throndardottir, NCMJ, p. 327, dates this surname to 1147.

Tokutarou - Constructed yobina meaning "Righteous first son". Solveig Throndardottir, NCMJ, p. 302, cites Toku "righteous/just" and shows it as a prototheme in Tokushima and Tokugawa. NCMJ, p. 209, cites Tarou "first son."

Hikaru - NCMJ, p. 178, cites Hikaru "Shining, Bright" as a simple masculine nanori dating to 1600.


This concludes the Æthelmearc Letter of Intent, dated 4 September AS 45 (ce 2010)


OSCAR counts 4 New Names, 1 New Name Change, 4 New Devices and 3 New Badges. These 12 items are chargeable, Laurel should receive $36 for them. There are a total of 12 items submitted on this letter.